Jin, played by actress Helen J. Shen, uses Galaxy S26 Ultra in the movie “The Devil Wears Prada 2."
NEW YORK, NEW YORK – APRIL 20: (L-R) Anne Hathaway, Stanley Tucci, Meryl Streep and Emily Blunt attend the world premiere of The Devil Wears Prada 2 at Lincoln Center in New York, New York on April 20, 2026. (Photo by Jamie McCarthy/Getty Images for 20th Century Studios)
Galaxy S26 Ultra powers the first-ever Runway Cam #withGalaxy, capturing red carpet moments in cinematic quality.
Today Samsung launched a global collaboration to celebrate the upcoming theatrical release of 20th Century Studios’ "The Devil Wears Prada 2," with a custom spot that features Helen J. Shen as her character Jin, flawlessly fixing a last-minute Miranda Priestly request using Circle to Search with Google on the new Galaxy S26 Ultra.
Circle to Search with Google on Galaxy S26 Ultra helps Jin find the exact outfit Miranda Priestly asks for by drawing a circle on a reference image and searching instantly.
As part of the global team-up, the Galaxy S26 Ultra shined during its red-carpet moment at "The Devil Wears Prada 2" world premiere. In an activation that would leave even Miranda Priestly proud, Galaxy S26 Ultra was used to capture the stunning red carpet looks of attendees, making it the first-ever Runway Cam #withGalaxy that delivered jaw dropping professional-grade footage with a cinematic, social post-ready feel.
Stars like Helen J. Shen, Simone Ashley, Justin Theroux, Lucy Liu, Heidi Klum, Paige DeSorbo, Hannah Berner, and Winnie Harlow posed for the Galaxy S26 Ultra photo-op to capture their memorable looks as seen below.
Haley Kalil steps onto the first-ever Runway Cam #withGalaxy.
Runway Cam #withGalaxy captures Helen J. Shen as she poses for the pro-grade camera.
Galaxy S26 Ultra user and influencer Haley Kalil (@hayleebaylee) participated in the photo experience.
“I’m a huge fan of 'The Devil Wears Prada' and as a Team Galaxy member, I just love my Galaxy S26 Ultra,” said Haley. “Seeing those worlds collide here on the red carpet, and sharing all my favorite Galaxy S26 series features with fans has just been the best experience.”
Haley Kalil attends the world premiere of The Devil Wears Prada 2 at Lincoln Center in New York, New York on April 20, 2026. (Photo by Jamie McCarthy/Getty Images for 20th Century Studios)
Haley also took to social media to showcase how she used her Galaxy S26 Ultra features such as Circle to Search with Google to get ready for the premiere.
“For Samsung Galaxy, collaborations are deeper than simple associations. For us, it’s about intentional collaboration, celebrating innovation, and working with people and brands that reflect and align with our diverse customer base,” said Keena Grigsby, Chief Marketing Officer and Vice President, Mobile eXperience at Samsung Electronics America. “We’re thrilled to continue working with our partners at Google to showcase the power of Circle to Search, and we’re especially excited to do so on such a wide scale, and big screen, with the global premiere of 'The Devil Wears Prada 2.'”
"For 'The Devil Wears Prada 2,' we wanted to extend the storytelling beyond the screen and into the cultural moments that define fashion today,” said Lylle Breier, EVP, Partnerships, Promotions, Synergy & Events at The Walt Disney Studios. “Collaborating with Samsung allows us to connect audiences to the world of Runway in a modern, immersive way, where innovation, style and storytelling intersect. From the red carpet to social-first content, this collaboration brings fans closer than ever to the glamour, creativity and fast-paced energy that make this franchise so iconic.
Helen J. Shen takes a selfie on the red carpet using Galaxy S26 Ultra.
Circle to Search with Google on Galaxy S26 Ultra is Runway ready
Samsung and Google partnered on a series of creative spots set in "The Devil Wears Prada 2" universe to shine a light on how technology — like Circle to Search with Google on Galaxy S26 Ultra — is the cheat code for staying calm in high-stakes situations.
NYC Media Event Overview
Want to see if the Galaxy S26 series is the right fit for you? Visit Samsung.com and get ready for "The Devil Wears Prada 2," in theaters May 1.
About The Devil Wears Prada 2
Twenty years after making their iconic turns as Miranda, Andy, Emily and Nigel — Meryl Streep, Anne Hathaway, Emily Blunt and Stanley Tucci return to the fashionable streets of New York City and the sleek offices of Runway Magazine in 20th Century Studios’ "The Devil Wears Prada 2," the eagerly awaited sequel to the 2006 phenomenon that defined a generation. The film is directed by David Frankel, written by Aline Brosh McKenna, produced by Wendy Finerman, and executive produced by Michael Bederman, Karen Rosenfelt and Aline Brosh McKenna.
