Samsung Mobile Press

Samsung Electronics Releases New Animal Edition Battery Pack

March 13, 2015

Battery Packs will bring awareness to four endangered species

Samsung Electronics Co. Ltd., announced the release of its Animal Edition Battery Packs, featuring illustrations of four species of endangered animals as part of the company’s ‘Charge the Life’ campaign, which aims to raise awareness about endangered animals.

“As consumers spend more time on their devices, they are demanding batteries with more capacity,” said Byeongju Kim, Vice President and Applicative Product Biz Group Leader, Samsung Electronics. “Our new battery packs will meet the needs of our customers and will simultaneously raise awareness about a critical issue.”

The Animal Edition Battery Packs will be available in two sizes.

The 8,400mAh battery pack is equivalent to more than three times the capacity of the new Samsung Galaxy S6 battery, while the 11,300mAh battery pack is equivalent to more than four times the capacity. It can also charge a flat Galaxy Note 4 battery more than twice, making it the perfect companion when you’re on the go.

The lesser panda and the fennec fox will appear on the 8,400mAh battery pack, and the giant panda and golden monkey will be featured on the 11,300mAh battery pack.

The Animal Edition Battery Packs will have a clear power level display and will be able to charge two devices at the same time. Additionally, the interactive ‘Charge the Life’ mobile application, which is available on Google Play and Samsung Galaxy Apps, will display the featured animal becoming more animated as charging levels increase.

About four endangered species:
Lesser Panda Lesser pandas are about 42 inches long and weigh 10 pounds, featuring a long, bushy tail. There are fewer than 10,000 adults and listed as “Vulnerable” on the IUCN Red List of Threatened Species.
Fennec Fox Fennec foxes are a small nocturnal fox found in the Sahara of North Africa. They are classified as “Least Concern” on the IUCN Red List of Threatened Species.
Giant Panda Giant pandas are one of the most popular animals and a national treasure in China. There are fewer than 2,000 giant pandas alive in the wild and are listed as “Endangered” on the IUCN Red List of Threatened Species.
Golden Monkey Golden monkeys have a golden-orange patch on the upper flanks and back. They are listed as “Endangered” on the IUCN Red List due to the gradual destruction of their habitat.

About IUCN Red List:

The IUCN Red List of Threatened Species is widely recognized as the most comprehensive, objective global approach for evaluating the conservation status of plant and animal species. From its small beginning, the IUCN Red List has grown in size and complexity and now plays an increasingly prominent role in guiding conservation activities of governments, NGOs and scientific institutions.

Extinct(EX) High



Extinction Risk



Low

Extinct in the Wild(EW)
Critically Endangered(CR)
Endangered(EN)
Vulnerable(VU)
Near Threatened(NT)
Least Concern(LC)

For more information on IUCN, please visit http://www.iucnredlist.org/

About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances, printers, medical equipment, network systems, and semiconductor and LED solutions. We are also leading in the Internet of Things space through, among others, our Smart Home and Digital Health initiatives. We employ 307,000 people across 84 countries with annual sales of US $196 billion. To discover more, please visit our official website at www.samsung.com and our official blog at global.samsungtomorrow.com